• 57°

Listen to Junior: Miller Davis, nonprofits produce billboard campaign promoting state's 'Move Over' law

Miller Davis Inc., a Salisbury-based advertising and public relations firm, has produced a billboard campaign featuring NASCAR driver Dale Earnhardt Jr. promoting North Carolina’s “Move Over” law.
The campaign is designed to generate awareness for the safety of N.C. Highway Patrol troopers and emergency personnel who work the state’s highways.
Adams Outdoor is donating space on 16 billboards throughout the greater Charlotte region for several weeks this summer. Non-profit partners on this project include Families for Roadside Safety, the North Carolina State Firemen’s Association and AAA of The Carolinas Foundation for Traffic Safety.
The likeness of Dale Earnhardt Jr. is used with the permission of Hendrick Motorsports and JR Motorsports. Also appearing in the campaign is Ann Coffey with Cabarrus County EMS; Buddy Miller, a city of Salisbury fire captain; and Garrett Barger, a state Highway Patrol sergeant.
“This is an issue that is very personal to a few of our employees,” said Mike Miller, president of Miller Davis.
“The highway patrolman in the billboard is the son of our production manager and former fireman, Randall Barger, and the board was designed by Sam Morgan, the former fire chief of Spencer.”
In January 2002, the state’s Move Over law took effect, requiring motorists, if they can safely do so, to move one lane away from any law enforcement or other emergency vehicle that is on the side of the highway.
Effective July 1, 2006, fines increased to $250, along with the possibility of being charged with a felony if a collision occurs that results in serious injury or death.
More information about North Carolina’s Move Over Law can be found at www.nccrimecontrol.org.
More information on Miller Davis can be found at www.millerdavisagency.com

Comments

Comments closed.

Education

A.L. Brown celebrates seniors with signing day

Business

Rebounding, but not recovered: Rowan County tourism begins challenging path toward normalcy

High School

High school baseball: Padgett leads Mustangs; 100th win for West coach Graham

Coronavirus

RSS superintendent, Board of Health discuss strategies for increasing student vaccination rates

Nation/World

Gas stations report shortages as pipeline shutdown drags on

News

Lawyers: Black man didn’t drive into deputies who shot him

Nation/World

Liz Cheney says Trump and GOP backers threaten democracy

Coronavirus

Rowan Health Department clarifies county’s COVID-19 death total is 301

Landis

Landis approves new land development ordinance, zoning map

Landis

Landis approves body camera, stun gun purchase for public safety officers

Crime

One charged, another dead on sheriff’s most wanted list

Crime

No injuries after car shot eight times on Old Concord Road

Education

RSS talks first steps for new federal relief totaling $66 million

China Grove

Gary’s Barbecue staff, customers look back at 50 years

News

Salisbury Lions Club names Person of the Year, Lion of the Year at 78th annual banquet

Education

Student COVID-19 numbers show first decline since plan A

High School

High school golf: Fowler competes in state tournament

News

Amazon announces new distribution center for North Carolina

News

House passes bill to bar Cooper from mandating COVID shot

Coronavirus

Rowan County sees death 302 from COVID-19; Health Department to host final mass vaccine clinic

Ask Us

Ask Us: What happened to work on South Fulton Street home?

Crime

Blotter: Woman says she was shot in hand on Lincolnton Road

Crime

Rowan Sheriff’s Office charges Salisbury man with operating illegal gambling business

Crime

Blotter: Rockwell man arrested on felony drug, breaking and entering charges