Family business shares the secret of mom’s recipe for pimento cheese
Published 12:00 am Sunday, August 27, 2017
- Nancy Little Hucks, center, with her daughter, Ashley Wiliard, and grandson, Blaine Willard — three generations of pimento cheese makers. Photo by Susan Shinn Turner, for the Salisbury Post.
By Susan Shinn Turner
For the Salisbury Post
MOORESVILLE — A couple of years ago, Nancy Little Hucks saw no reason not to jump on the pimento cheese bandwagon.
“Everybody else was making pimento cheese,” she says, “but we knew our pimento cheese was way above average.”
It would seem so.
Still, Hucks, the daughter of the late Claude and Dora Blaine Little — longtime owners of The Little Kitchen in Mooresville — has been astounded by the success of Kathryn’s Cottage pimento cheese.
“We really dug deep to make sure we had something people really like,” Hucks said. “No one ingredient stands out. We’ve had a lot of success we were not expecting. We’re not trying to beat anybody else. Our products are from a cook who was a good Southern cook.”
That would be Hucks’ mom, Dora, for whom Hucks’ own grandson, Blaine Willard, is named.
“Anybody who could sit under her table was glad to do it,” Hucks said. “Our products are always fresh. They have the best ingredients for the right price.”
This summer, Blaine, a junior at Presbyterian College, is helping his mom, Ashley Willard, make, deliver and sell the pimento cheese.
Locally, it’s available at McLaughlin’s, Father & Son Produce Market, Josh’s Farmer’s Market, and Shop and Save in Mooresville. It’s also available at the Winecoff, downtown Kannapolis and Yorkmont farmers markets.
“We’ve found our niche with the farmers markets and our four customers,” Willard said. “Our business grew because of those markets and gave us wider exposure. Once you taste it, it’s over. We just have to find a way to get it to people.”
Everybody in the family has sold the pimento cheese. Hucks’ husband, Cliff, helps, as does a cousin, Robert Little, and Willard’s husband, Joseph.
Little, Willard and Cliff Hucks also make 220 pounds of chicken salad a week at McLaughlin’s.
“We have it down to a science,” Willard said. “That chicken was clucking on Wednesday.”
Willard makes pimento cheese and the salad dressings — blue cheese and ranch — on Mondays.
“It’s been a family effort,” she said. “This has been a great summer for us.”
Kathryn’s Cottage started because people kept asking Hucks for her mother’s blue cheese dressing that had been served at The Little Kitchen.
Ranch dressing followed, as did chicken salad and, later, pimento cheese.
Willard, who has always worked in sales, became production manager about five years ago. She took over from Cliff Hucks, who had left his job to start the business in 2008.
Nancy Hucks continues her work as a real estate broker with Lake Norman Realty.
Hucks and Willard agree that the pimento cheese’s spreadability makes it best. That’s because of the cream cheese they add to shredded cheddar and Monterey jack cheeses.
And pimento. Lots of pimento.
“We use extra pimento, which is an expensive ingredient,” Hucks said. “We never have cut back on quality. Ever. That’s what Mother and Daddy did.”
Kathryn’s Cottage sells about half regular and half jalapeno pimento cheese — an unusual ratio, but Willard says that’s because the jalapeno is not overpowering. It has just a little heat.
“If you heat it and melt it, it’s fantastic on tortilla chips,” Hucks added.
Both come in 12-ounce containers. And both the pimento cheese and dressings, Hucks said, work as spreads or as dips for crackers or veggies, and they are excellent on baked potatoes.
Willard makes about 500 containers of pimento cheese each week, in batches of eight.
“The pimento cheese has changed the whole dynamic of our company,” she said.