SALISBURY — Generally, though Christmas and Mother’s Day see the biggest turnout to local businesses and restaurants in the area, many of the places that offer Valentine’s Day specials continue to run them each year after experiencing successful turnouts.

Downtown, Caniche has some apparel marked up to 50% off and some styles of shoes marked down 40%. Additionally, jewelry lovers can catch markdowns for brands like Kendra Scott.

Caniche is also participating and promoting a February “Spread Love” campaign on social media, @shopcaniche, as a way to “spread some positive vibes around the community,” according to Caniche sales and marketing manager Shakira Basinger.

As for the most successful holiday deals, she said any seasonal transition time of the year usually generates a large turnout from customers.

“Wine & Dine on the Rails” at the North Carolina Transportation Museum features a Valentine’s-Day-themed cocktail hour inside the museum, followed by a train ride around the 60-acre site and a three-course meal from a top-rated chef on the train. The special traveling exhibit on display for the night is Blackbeard’s “Queen Anne’s Revenge.”

City Tavern is offering Valentine’s-Day-themed drinks throughout the month of February, including “Floating on Cloud Nine,” “Be Mine Mojito,” “Love Spell Sangria” and “Valentine Mimosa.”

Salisbury Wine Shop will offer 10% off its Friday night wine-tasting. Owner Bob Potter said the wine tastings for Valentine’s Day usually generate a turnout of around 30-50 people, but Thanksgiving and Christmas still see the biggest turnouts for the year. After wine tastings, he added, customers sometimes purchase a bottle of wine to bring to a restaurant that charges a corkage fee.

Both Waffle House locations in Salisbury have Valentine’s Day specials. Customers can call ahead of time to reserve a table covered in a white table cloth and topped with a candle, or choose a table at their visit like a regular trip to Waffle House. At the 501 E Innes St. location, customers can enjoy a photo/kissing booth as well as heart-shaped chocolate chip waffles.

At the 936 Jake Alexander Blvd. location, customers can enjoy live music in addition to the Valentine’s-Day-themed atmosphere.

Goodfellas by Chef Santos will have crabmeat-stuffed lobster and a filet on its menu for Valentine’s Day. And since the restaurant has already booked “loads of reservations,” Chef Santos will be providing the same menu for his restaurant “Italian Grill” on E. Innes St., according to catering coordinator Tara Metcalf.

Metcalf did say, however, that Mother’s Day is usually its busiest holiday.

Ivan’s will not run a Valentine’s Day deal. Instead, it will serve customers on a first-come, first-served basis. He cited Valentine’s Day and New Year’s Eve as the busiest nights for the restaurant as they are closed on Mother’s Day.

Greystone Salon and Spa ran an earlier Valentine’s Day special that ended on Feb. 7. However, the most successful holiday deals they cite include Christmas and Mother’s Day.

Some businesses, like Grievous Gallery, plan to accommodate both couples and singles with its “Gothic Prom” scheduled for Saturday night, where attendees are asked to wear all black to “come cry together on the dance floor.” Last year’s event that had an ’80s theme was close to selling out, according to co-owner Elysia Demers. She said the Gothic Prom serves as another way to get adults together, dress up and have fun outside of Halloween.

Morgan Ridge Winery and Brewery’s Valentine’s Dinner is sold out, but limited reservations are available for Saturday night. Additionally, a Sweetheart Brunch will replace the regular Sunday brunch on Feb. 17.

Contact reporter Natalie Anderson at (704) 797-4246.